career branding - #women #career #digital #business #technology

virtual entre nous
Holistic learning program for true female leaders

Career Branding for next level success
with Dr. Irène Kilubi

net4tec virtual entre nous
Career Branding for next level success

with Dr. Irène Kilubi

What´s in it for you?

Discover yourself in the depths and find out what really makes you unique
Establish a clear positioning that really suits you and that finally "clicks"
Create a strong and memorable career brand with radiance
Design a branding profile that expresses your professionalism
Establish a clear and meaningful communication strategy
Appear with self-confidence and confidence and captivate your target group

What are the dates and content?

Career Branding to your next level success

with Dr. Irène Kilubi

8 Weeks holistic learning program net4tec virtual entre nous

Book your place and be part of the selected group of participants. Places are limited. First come, first served.

PRICE: 950€ + 19% VAT

Module 1: Your SOUL Analysis

S for strength: What are your competences/strengths? (Gallup Strengths Finder)
O like offerings: What do you offer/what is your added value (compared to your competitors)
U for Uniqueness: Where do you get support, who or what are your resources?
L for Likings: What are you passionate about? What are you passionate about? What is your purpose?

Goal:

Your unique brand is your path to success! Find out why Career Branding is your unique opportunity and the superpower you already possess. Define a crystal-clear positioning to reach your dream position. Discover how you enrich your working environment with your expertise.

Module 2: The TUMEA Method

T for target group to clarify your desired audience using a checklist (Buyer Persona)
U for Unique Value Proposition (UVP) to determine by means of a strength profile
M for metaphors and core elements to define your storytelling
E for Emotional Selling Proposition (ESP) to work out for credibility & authenticity
A for AIDA formula design (incl. tagline and slogan for your brand message)

Goal:

Great personalities tell great stories. Define your crystal-clear brand message. You create your individual heart-centred elevator pitch thanks to your Emotional Selling Proposition. You also learn how to build valuable and sustainable relationships with your dream employers through value-addessocial media content.

Module 3: The SCAPI Approach:

S for Strategy Map for reaching the desired customer/target group
C for Content Marketing strategy to achieve network and expert status
A for Action Plan (90-day plan) to ensure career success
P for Profiling, where you optimize or design your profile on social media (e.g. corporate/personal brand design)
I for Intuitive Marketing to get the attention of your target group

Goal:

Show yourself with your extraordinary personality and competence! Leave your comfort zone and enter the execution zone. What if you could learn the clarity and tools needed to take your career brand’s social media presence to the next level in a short period of time? It just happens … you can do it.

Each virtual learning module will be carried out via zoom and will take place from 18:00 – 21:00 CET.

The Monday stand up sessions will be carried out via zoom and will take place from 9:00 – 9:15 CET.

Your Expert, net4tec Role Model

Dr. Irène Kilubi

As a Strategy Expert for Personal Branding (positioning & profiling), Dr. Irène Kilubi will walk you through your journey to establish your own personal brand, thereby ensuring that you gain a sustainable customer base.

In three subject areas Dr. Irène Kilubi supports pioneers, visionaries, and changemakers to position themselves sustainably as a brand in the digital and analogue world. She believes in the unique and unmistakable diversity that lies within us all.